179
unique product descriptions
35%
bounce rate
12
average pages per visit
The brief
Found on the prestigious interior design hub of King’s Road, Tatiana Tafur is a high-end furniture and wall covering purveyor – catering to the some of the most affluent clientele in the world. They commissioned us to create a slick, stylish website, full of bespoke content and intuitive navigation features.
Branding
We developed the existing branding, adjusting the typography, colours and crafting a new, web-friendly symbol. Our team also created a set of business cards incorporating this updated branding so each component of client communication was uniform.
Copywriting
Our team wrote all the website copy – including 179 completely unique product descriptions. We had to become au fait with the nomenclature of the interior design world pretty quickly to do justice to these amazing items.
Web Design
Interior design is a world of aesthetics, so the visuals of the website were extra important. Working closely with the client, we were able to capture the elegance, beauty and prestige of the business with a image-led, minimal design.
Bespoke Development
Our team composed an intuitive order and messaging system, so users could log in and monitor the progress of their order. We also introduced wishlist functionality – giving users the chance to curate and save a selection of their favourite Tatiana Tafur products.
